How to Use Virtual Home Tours to Find Buyers

What is a Virtual Home Tour, and how is it different from an in-person property tour? A Virtual Home Tour is an online experience that can be accessed from a computer, laptop, tablet, or mobile device.

Prospective buyers can view all the features of a property without needing to set up an appointment—they can do it whenever, wherever, and with whomever they want.

In this article, we'll explore how Virtual Home Tours can benefit real estate agents, the best platforms to use, and the reasons why this technology is a must-have in today's market.

Benefits for Real Estate Agents

Virtual Home Tours can save real estate agents a significant amount of time and effort.

Save Time and Energy‍

Imagine you are an agent trying to show 10 potential properties to a client. Instead of filling up your car with gas, picking up the client, driving all over town, dealing with parking, and visiting each of the 10 properties, you could send your client the links to the Virtual Home Tours first.

This allows clients to easily view all the properties and narrow down their options to the top 2 or 3 they are truly interested in seeing in person. Virtual Home Tours can reduce the number of wasted viewings by up to 40%, saving agents a massive amount of time and energy.

Top Virtual Home Tour Platforms

If you are the listing agent, there are many tools available to help you create a Virtual Home Tour for your property. From professional services to easy-to-use apps, here are some of the top Virtual Home Tour platforms to consider.

Matterport‍

Matterport is one of the most well-known Virtual Home Tour companies for real estate agents. Using 3D photography, Matterport creates a digital version of the property that allows viewers to "walk" through each room.

The resulting immersive experience can be published on popular home search sites and your agent-branded website. Agents can either use a 360 camera to create the Virtual Tour themselves or hire Matterport to handle everything. Pricing can range from $0 to $300+, depending on the features needed.

RealtyTours‍

RealtyTours offers real estate agents a professional solution for creating Virtual Home Tours. This platform provides high-quality visuals, easy sharing options, and the ability to brand the tours. RealtyTours makes it simple to create engaging content that attracts potential buyers.

Invision Studio‍

Invision Studio is a virtual tour platform that offers advanced photography and video services. It provides agents with stunning 360° virtual tours, which can be highly effective in attracting buyers. Invision Studio's services are ideal for those looking to create high-quality, immersive experiences that stand out.

LA360VR‍

LA360VR specializes in creating Virtual Home Tours for luxury listings and high-end properties. With professional 360° videos and virtual reality capabilities, LA360VR helps showcase properties in an immersive way that attracts affluent buyers looking for their dream homes.

Virtuance‍

Virtuance is known for its high-quality photography and Virtual Home Tours that help listings stand out. The platform combines stunning images with easy-to-navigate virtual tours, providing an engaging way for buyers to view properties online. Virtuance offers agents a way to create polished and professional virtual content without the need for specialized equipment.

Vizit.co‍

Vizit.co is another platform that offers Virtual Home Tour solutions, allowing agents to create visually appealing 3D tours. This platform also integrates with other marketing tools, making it easy to share and promote your listings across various channels.

Real5D‍

Real5D allows real estate agents to create interactive virtual tours that are both engaging and easy to navigate. With Real5D, prospective buyers can explore properties in detail, making it a great tool for providing an immersive experience and helping clients visualize their future homes.

3 Important Reasons to Use Virtual Home Tours

Virtual Home Tours are here to stay, and there are three important reasons why they are a must-have tool for real estate agents.

Increased Online Presence‍

More people are using the internet to search for homes than ever before. Having a strong online presence is essential to ensure that potential buyers can find you.

Google reported a 253% increase in real estate-related searches between 2013 and 2017, and in 2019, 32% of buyers found their home online.

By posting Virtual Home Tours online, you provide an easy way for potential buyers to engage with your listings.

Greater Exposure‍

Listings with Virtual Home Tours receive 40% more views than those without. The simple addition of a Virtual Tour can make your listing stand out among the many available properties, increasing exposure and interest from prospective buyers.

Enhanced Engagement‍

Potential clients are more likely to engage with an agent who appears tech-savvy and uses the latest technology. Using Virtual Home Tours helps position you as an agent who is current and knowledgeable, gaining the confidence of buyers and potentially leading to more clients.

Final Thoughts on Virtual Home Tours for Real Estate Agents

With the trend of online home searches on the rise, Virtual Home Tours are here to stay. They offer convenience, save time, and make the home buying process easier for both buyers and agents.

Virtual Home Tours increase engagement, boost listing reach, and help you generate more leads, ultimately leading to increased revenue.

If you are looking to grow your real estate business, investing in Virtual Home Tours is a smart move that will set you apart from the competition.