How to Become a Relocation Real Estate Agent
Real estate relocation specialists are professionals who assist clients with moving, whether it's across state or across the country.
Their role goes beyond the typical buying and selling of homes—they coordinate every aspect of a move.
For real estate agents looking to stand out in a competitive market, specializing in relocation offers a unique advantage.
This guide outlines the steps you need to take to become a relocation specialist.
Steps to Become a Relocation Real Estate Agent
To get started, you should follow the standard process of becoming a real estate agent. This includes:
Get Your License
Obtain your real estate license by completing the licensing education requirements for your state and passing the exam.
When interviewing with brokerages, be sure to share your career plan and goals. They may have a network of professionals that you can work with.
Finally, ensure you join local boards and the National Association of REALTORS® to add more credibility to your services.
Enhance Your Credentials with Certifications
To stand out in the field, consider earning certifications such as the Certified Relocation Professional (CRP®) or the Senior Certified Relocation Professional (SCRP®) from the Worldwide ERC.
These designations are highly respected and can significantly boost your credibility. You can become eligible for the certification by holding an ERC membership for 1 year or have a current CRP®. or SCRP® designee vouch for you.
After meeting the eligibility requirements, you must pass the CRP® exam.
Network with Relocation Companies
Once you’ve earned your certifications, it’s time to start networking.
Research local relocation companies and find one that aligns with your professional goals.
Signing up with a reputable company will allow you to apply your skills and start building your career as a relocation specialist.
Building relationships with other real estate agents and relocation professionals will also help you deepen your market expertise.
Market Your Relocation Services
Promoting your skills as a relocation specialist is essential for attracting clients.
Use social media, your website, and content creation to showcase your expertise. Consider creating content that provides valuable insights to newcomers, such as moving tips or information about local amenities.
The more you market yourself and demonstrate your knowledge of the relocation process, the more you will establish yourself as a go-to expert in your field.
Serve Military Personnel
If you want to take your relocation services a step further, consider pursuing the Military Relocation Professional (MRP) certification from NAR.
Military personnel frequently require relocation services due to the nature of their work, and this certification allows you to specialize in assisting active duty members, veterans, and their families.
What Do Relocation Real Estate Agents Do?
As a relocation specialist, your role goes far beyond helping clients buy or sell a home.
You’ll be involved in nearly every aspect of the moving process, offering valuable support and guidance.
The responsibilities and duties of a relocation real estate agent are:
- Assisting with the home sale
- Coordinating packing and moving
- Handling visas and immigration for international moves
- Guiding clients through closing process
- Providing local expertise
Let’s examine each one closely.
Assisting with Selling a Home
Either the client will hire you to sell their home or you will need to find another agent to do so. This is called a concurrent close.
It’s common for agents to recruit another expert at their brokerage to help. Doing so allows your client to rest knowing you and your team are handling the work.
Coordinating Packing and Moving
Relocation experts connect clients with trustworthy movers, whether they’re relocating domestically or internationally.
Your job is to make the process seamless by leveraging your network of professionals. Finding reputable movers is crucial for every relocation expert
Handling Visas and Immigration for International Moves
If your clients are moving abroad, you may assist in securing work visas or other documentation to ensure they can legally live and work in their new destination.
Helping Clients Find a New Home
As well as selling a home, you must find them a new home. Either you do the work in finding it or you connect with an agent who is local to their new destination to help.
Maintaining a wide network of agents is imperative. Sometimes, agents will specialize in states. For example, being the go-to expert for moving to South Dakota.
Guiding Clients Through the Closing Process
Closing on a home can be a complex process, especially when relocation is involved. You’ll be there to address any questions and help your clients close the deal smoothly.
Providing Local Expertise
Your clients will likely need help getting acclimated to their new community.
Share your knowledge of local services and amenities, from schools and restaurants to professionals like doctors, attorneys, and accountants.
This guidance will help them feel at home quicker.
Final Thoughts on Becoming a Relocation Agent
Becoming a certified relocation real estate agent requires dedication, certifications, and market knowledge.
By investing in the right training and building a strong network, you can carve out a successful niche in this growing field.
If you want to learn how to find more clients, close more deal, and earn bigger commissions, learn more about our From Rookie to Rockstar program.
This is a residential training program to help you elevate your expertise as a real estate agent. To learn more, tap the button below.
TL;DR: Real estate relocation specialists guide clients through every aspect of moving, from selling homes to settling into a new community. To stand out, agents can earn certifications like CRP® and network with relocation companies. Specializing in military relocations or marketing expertise enhances credibility. With the right training, agents can carve a niche in this rewarding field.